Pet Licensing Business Blog

The Benefits of Online Pet Licensing

The Benefits of Online Pet Licensing In late 2017 we conducted a North America-wide study of the Pet Licensing Industry. We compiled data on over 600 pet licensing programs to obtain regional averages regarding a variety of program attributes, including the frequency of online pet licensing.Overall, we learned that over 36%…

The Benefits of 365 Day Pet Licensing

The Benefits of 365 Day Pet Licensing The majority of Pet Licensing Organizations (PLOs) in North America employ one of two licensing schedules: a calendar year licensing schedule with licenses expiring at the end of each standard year, or a rabies expiration licensing schedule, with licenses expiring at the time…

The Argument For Mandatory Cat Licensing

The Argument For Mandatory Cat Licensing Did you know that only approximately 50% of municipalities in North America require that cats be licensed? However, the ASPCA estimates that out of the 6.5 million companion animals to enter animal shelters nationwide every year 3.2 million are cats. Why might this be?For the most part, the argument against…

How To Keep Compliance High During Renewal Season

How To Keep Compliance High During Renewal Season In our last article (The Benefits of 365 Day Pet Licensing), we discussed how pet licenses have historically expired at the end of each standard calendar year. Due to this, and the fact that a large portion of pet licensing programs remain…

How To Increase Ordinance Awareness

How To Increase Ordinance AwarenessOur research and experience tell us that there isn’t a “silver bullet” to boosting pet license compliance. Rather, a combination of things must be done, and done well, to expect reliable and increasing licensing sale trends. These include:Providing a valuable service to pet owners Making the purchase…

How To Increase By-law Awareness

How To Increase By-law AwarenessOur research and experience tell us that there isn’t a “silver bullet” to boosting pet license compliance. Rather, a combination of things must be done, and done well, to expect reliable and increasing licensing sale trends. These include:Providing a valuable service to pet owners Making the purchase…

How Much Should You Charge for a Pet License?

How Much Should You Charge for a Pet License?There are many things to consider when deciding how much to charge for a good or service, including:the cost of production, market standards,and value to the consumer. When determining how much to charge for a pet license, the most common method used…

How Much Money Can Your Pet Licensing Program Make?

How Much Money Can Your Pet Licensing Program Make?With an average of just 13% of pet owners licensing their pets, we all know that there is a lot of revenue being left on the table - revenue that is critical to providing crucial animal welfare services to your community.How much…

How Much Is Your Pet Licensing Program Costing You? (Canada)

How Much Is Your Pet Licensing Program Costing You?The four primary functions of pet licensing are to return pets to their owners, control the population of feral animals, mitigate the spread of zoonotic diseases, and subsidize the cost of animal services. All of these functions make pet licensing crucial to…

Do You Know the Average Pet License Compliance in the United States?

Do You Know the Average Pet License Compliance in the United States?In late 2017 we conducted a North America-wide study of the Pet Licensing Industry. As part of this work we aimed to better understand the rates at which pet guardians license their animals.We surveyed more than 75 jurisdictions asking…

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